MEDIA RELEASE: The Sydney Morning Herald Has Lost Its Way

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Unlisted Thoughts issues its strong condemnation to The Sydney Morning Herald for recent transgressions. The masthead, once widely respected, is a shell of its former self. We have seen The Sydney Morning Herald fall from grace as it accepts the tempting alure of TrashY™ and EasY™ content.

This is utterly shameful.

While we are saddened, Unlisted Thoughts hopes that there is still enough time for The Sydney Morning Herald to turn around. This will take firm and difficult leadership. It will be a bumpy road, but this is the path to be taken to redeem The Sydney Morning Herald.

However, if the will is not there from above, then The Sydney Morning Herald is doomed to fall even further.

Unlisted Thoughts will engage several scene fillers to act as frowning background people. Please stay tuned to relevant channels for these opportunities.

Australia needs more reputable and engaging newspapers, not less.

The Sydney Morning Herald has lost its way.

Member for Radbourn, Urich and Boardman James Boardman MP said:

“The Sydney Morning Herald that had thought and care should not just exist in our fondest memories. If The Sydney Morning Herald doesn’t get its act together, then that’s another win for Mr Murdoch.”

Avid Sydney Morning Herald reader and pensioner Emeline Eberlin said:

“This is the last straw. I thought that article about that cop was the last straw, but this is the last straw.

“I never thought I would live to see the day The Sydney Morning Herald stoop down to the level of news.com.au.

“I’ll switch to The Australian.”

Vice-President of the Association of Parents for Advanced and Fair Media Henry said:

“You can either damage institutions with a sledgehammer or you can chip it away with a thousand hits—with a chisel. The Sydney Morning Herald has chosen the latter. For shame.”

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Media Contact: Robert James Lee Hawke